Date posted: 8/3/2017

The Marketing Function would like to hire a highly independent marketer to design and write content for all Passage Technology products and services. We are looking for someone who can become proficient in all aspects of marketing.

We are a fast-growing and profitable company. We offer excellent benefits, and the privilege of working from home 100% of the time.

Our apps are used in over 13,000+ Salesforce environments and we have hundreds of customers around the world, both small and large. Our customers include such name brands as Coca Cola, Oracle, Oakland Raiders, Ritz Carlton, NBC Universal, Dell, Harvard, Home Depot, and more.


Responsibilities:

  • Support product manager with requested content

  • Management and administration of company website

  • Be proficient enough about products to write technical content about them or delegate to more technical roles in the organization for assistance

  • Help  marketing coach with case triage and assigned tasks as needed

  • Lead journey management (front-end content strategy)

    • Leading all content for the customer story management process

    • Lead case triage for marketing coach

    • Drive creation of content for status quo / nurture marketing

    • Marketing Project Management

  • Ensure AppExchange listings are fully optimized

  • Event planning and coordination

  • Become company subject matter expert on growth hacking techniques such as SEO

  • Help the company to build its brand

  • Primary contributor to product release content marketing

  • Support the creation of product marketing content in various channels including web, email, social, and video

  • Executing Partner Marketing Strategy

  • Create and manage campaigns

  • Align buyer journeys to personas, content, and cases

  • Configuration/administration of marketing automation / email marketing tools such as Hubspot, Pardot, Marketo, or Mailchimp.

  • Write company email automations and campaigns, collaborating with Technical Evangelist where necessary

  • Assist with the interview and onboarding of new Content Strategist(s)

  • Become an expert in web traffic analysis using tools such as Google Analytics,Google Search Console, and Heap.

  • Lightweight graphic design using Adobe products or Canva where necessary

  • Work with LLC and Marketing Coach on ensuring compliance to various laws and internal company policies and terms and conditions.

If interested, send resume to recruiting@passagetech.com!