---
title: Dreamforce Decisions Made Easy with Prioritization Helper App
description: How to make the best decisions for Dreamforce 2019 event planning. Decision-making Salesforce app Prioritization Helper can help.
image: https://www.passagetechnology.com/hubfs/Imported_Blog_Media/DF18%20decision%20journey.png
---

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# Dreamforce Decisions Made Easy with Prioritization Helper App

2019/10/16

[![Free Salesforce business guides to help admins/developers, project managers, sales managers, and decision makers. Download the free PDF series now: Reinventing Your Business, Reimagining Your Salesforce®.](https://www.passagetechnology.com/hubfs/2021/Essential-Salesforce-Guide_Prioritization-Helper.png) ](https://www.passagetechnology.com/en/essential-guide-for-decision-makers-in-businesses-using-salesforce)

Dreamforce 2019 sponsors are (or *should be*) in the middle of planning their engagement strategy: from utilizing six hours of meeting room time (Explorer: Insight Seekers), to the booth monitor and graphics (Navigator: Awareness Creators), to three Thought Leadership sessions (Groundbreaker: Engagement Generators). Getting the most out of Dreamforce sponsorship packages requires many decisions that often involve team collaboration such as input from previous event attendees, current event attendees, and stakeholders – trust us, we would know, having attended Dreamforce frequently – and this is on top of the general stress of planning event logistics.

![DF18 decision journey](https://www.passagetechnology.com/hs-fs/hubfs/Imported_Blog_Media/DF18%20decision%20journey.png?width=600&name=DF18%20decision%20journey.png)Decisions are just square-one to accomplishments. Save wasted time from mulling over *what to do* and instead focus on *how to do it* and *actually do it*. Get more objective results the first time around with Prioritization Helper.

We used Prioritization Helper, one of our newer Salesforce apps for complex decision-making, to evaluate booth themes and freebies for our Dreamforce 2018 sponsorship. Simplify Dreamforce planning and decisions with a [14-day free trial of Prioritization Helper](https://sforce.co/2NtoGmG) today.

## Theme 1 and Theme 2: Picking a Dreamforce booth theme

Our Dreamforce team (“Dream Team”) gave all employees an opportunity to contribute towards the theme and freebie since we’re a small business and diverse workplace, and the sponsorship was company-focused.

Similar to ballots sans the write-in, Prioritization Helper limits participation with predetermined evaluations, helping to avoid deadlocks and conflict. The Dream Team wasn’t looking for an open forum to brainstorm; they’ve already done that and had their choices narrowed down.

![booth pc!](https://www.passagetechnology.com/hs-fs/hubfs/booth%20pc!.png?width=1400&name=booth%20pc!.png)Unlike ballots, these evaluations take a two-step mathematical approach – no filling in circles and tallying vote here – to provide more reliable results. Participants compare influencing factors (“criteria”) to each other, like originality and brand-appropriateness, then compare the possible choices (“alternatives”) to each criterion. Their outcome isn’t produced by direct preference or subjectivity but calculated automatically from the pairwise comparisons.

![DF18 PH booth results](https://www.passagetechnology.com/hs-fs/hubfs/Imported_Blog_Media/DF18%20PH%20booth%20results.png?width=1400&name=DF18%20PH%20booth%20results.png)Theme 2 was significantly preferred over Theme 1, so that’s what the Dream Team ultimately went with.

## Give it away: Picking a Dreamforce freebie item

For the freebie, the Team initially favored the webcam covers and stress balls – the perfect opportunity for a Prioritization Helper evaluation.

**Outcome**: The two preferred choices (pens and webcam covers) didn’t have a significant gap as the theme choices, a differential less than 2.5%. Although Dream Team favorite webcam covers ranked high, they ultimately went with the majority: the pens.

![DF18 PH freebie results](https://www.passagetechnology.com/hs-fs/hubfs/Imported_Blog_Media/DF18%20PH%20freebie%20results.png?width=1400&name=DF18%20PH%20freebie%20results.png)However, going with the freebie leader proved less successful than the theme leader: attendees showed low-to-no interest in the item, even when offered, and a large quantity went untaken.

**Result details**: Reviewing the individual results of the Dream Team, the most top-ranked choice was, in fact, webcam covers whereas the last-ranked was stress balls. The Team’s evaluations, disproving one bias and supporting the other, conclusively aligned with the overall outcome; that is, universally, *webcam covers were greatly preferred and stress balls were least preferred*.

![DF18 PH freebie results individual](https://www.passagetechnology.com/hs-fs/hubfs/Imported_Blog_Media/DF18%20PH%20freebie%20results%20individual.png?width=1400&name=DF18%20PH%20freebie%20results%20individual.png)**Conclusion**: Prioritization Helper provided objective data that could’ve been seen as influential rather than absolute and, with such a narrow differential, the Dream Team could’ve understandably decided on the webcam covers instead.

*Blaze your Trail *🔥 *to Dreamforce and Beyond*

Unsure if you’re making the best decisions for your Dreamforce experience? [Find out with a free 14-day trial of Prioritization Helper today!](https://sforce.co/2NtoGmG)

[![Install Free 14-Day Trial](https://no-cache.hubspot.com/cta/default/4130736/60a12fb3-3cc1-4fb5-9885-a25dc717a0ca.png)](https://cta-redirect.hubspot.com/cta/redirect/4130736/60a12fb3-3cc1-4fb5-9885-a25dc717a0ca)

**Further reading:** [5 tips to prepare for Dreamforce with Salesforce project management app Milestones PM+](https://www.passagetechnology.com/passage-technology-blog/5-tips-prepare-dreamforce-2019-salesforce-project-app-milestones-pmplus)

*Updated, 7/31/26*

Tags: [Prioritization Helper](https://www.passagetechnology.com/passage-technology-blog/topic/prioritization-helper), [Dreamforce](https://www.passagetechnology.com/passage-technology-blog/topic/dreamforce)

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