Prioritization Helper, Salesforce app for decision-making and importance rating.

Make Informed Business Decisions

Enable informed group decisions by inviting all stakeholders to weigh criteria most important to them, and rate all options against those criteria. Great for critical decisions like software selections, hiring a new employee, or choosing events to sponsor. 

These comparisons make all team members feel heard as the criteria an Administrator finds important won’t always match a Sales person's. Prioritization Helper also helps reduce bias that may influence people’s choices.

Prioritize Records Within Salesforce Objects, Without a Developer

Wouldn’t it be great if all team members were on the same page about which items should be tackled first? Individuals and groups can use Value or Matrix Scoring to score records inside of Salesforce Objects. This way Sales will know which opportunities to attack first, and IT will know which bugs to fix urgently. And if your priorities change, the priority scores can be updated in real time.

Priority scores display as a Salesforce formula field. Therefore, it is always up to date with zero delays, can be used in reports, and does not require database updates. It is a stable alternative to other processes such as Process Builder or custom apex code.

The best part is that Value and Matrix Scoring provide a more straightforward visual input than coding, which makes it easier for any team member to create. It’s also easier to change in the future, rather than having to change the code itself. Here is a breakdown of the similarities and differences between Value and Matrix Scoring. 

What is Prioritization Helper?

Prioritization Helper is a tool to help enable your critical business decisions. And it’s better than sending out a poll or holding a real-time vote because the truth is, people are imperfect beings. There are plenty of obstacles that get in the way of rational reasoning such as cognitive bias or sunk cost fallacy.

With Prioritization Helper, teams can easily reach a consensus, or prioritize their objectives in order of importance while understanding how a decision was made.


  • 100% Salesforce Native. Supports both Salesforce Classic and Lightning Experience.
    3 Sections:
  • Value Scoring: Prioritize records in any Object in Salesforce without coding by adding or subtracting points for meeting certain conditions.
  • Matrix Scoring: Prioritize records in any Object in Salesforce without coding with a points based system using a matrix.
  • Pairwise Comparisons: Collaborative decision making via the Analytic Hierarchy Process (AHP) to reduce cognitive biases.
        • Invite stakeholders who may or may not have access to Salesforce for their input on decisions.
        • Save evaluation result to Salesforce Files, or directly download the result as a PDF document.

Don't just take our word for it. Hear what our customers have to say!

This tool has been great for helping our team members with their high case loads-- pretty simple to set up on the back end. Now my users can look at a report of all of their cases and see which ones management deems to be most urgent according to the data we chose. We are already thinking of several other use-cases that this tool can help us with.

— Sydney Scott, AppExchange Review

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